The PR Guru

November 22, 2010

Ellie Goulding reaches the height of popularity

She’s been trending on twitter for days now, and it seems that singer Ellie Goulding’s career has reached its peak. This weekend she played three very different London gigs in three nights, including T4’s Stars of 2010 at Earls Court yesterday.

Aside from this, her cover of Elton John’s Your Song had reached number 3 in the charts.

The other two shows were a gig in Hammersmith and an acoustic church gig organised by DJ Jo Whiley to support her chosen charity.

She also managed to impress everyone at the latter gig, turning a completely unamplified solo rendition of The End into the biggest triumph of the night.

Goulding is dating Radio 1 DJ Greg James and she has even managed the impossible – making fitness cool to young people.

However, the odds were stacked against her making it in the music industry after a tough upbringing.

Her dad walked out when she was just five, leaving her mum to bring up four children.

Ellie hated her stepdad and witnessed some traumatic scenes growing up, including visits from bailiffs who repossessed the TV as she sat watching it with her brother and sisters.

These experiences just serve to make what she has acheived all the more extraordinary and helped her popularity grow to this immense level.


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