The PR Guru

December 1, 2010

Celebrities brought back to life thanks to generous donation

Celebrities across Twitter and Facebook faced frustration as the planned 6 day removal from the social networking websites spread out for a lot longer.

They digitally died in the hope of raising $1 million for Alicia Keys’ Keep a Child Alive Foundation, where they vouched not to tweet or post anything on their social networking profiles. The only catch was that they didn’t foresee it would take so long!

The organization expected that it would only take a week. But six days after the campaign launch, all they got was $450,000! And it would have dragged on longer if Stewart Rahr, a billionaire pharmaceutical executive, hadn’t donated $500,000 to the cause.

Rahr made his donation yesterday ending the frustration.

Usher didn’t waste any time accessing his Twitter. He immediately notified his fans that he’s back and thanked them for their support.

Ryan Seacrest also tweeted, “So stoked to be back on twitter! Special shout out to Stewie Rah Rah for his generous donation.”


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